VHTS X DEMSKY
Origin
Light Projections
In this mock campaign, I used projection mapping to create dynamic patterns and shadows to advertise the new VHTS x Dempsky rashguard. The idea started with an old paper cutter given to me by my grandfather. The grid lines on the cutter resembled the grid patterns on my rashguard and thus, the idea was born. The patterns and artwork are made by space-time exploration artist “J. Demsky”.
